Advanced equipment and technology underpin the performance of today’s seaport, marine and intermodal terminal industries. PEMA represents the interests of equipment and technology suppliers on a worldwide basis, providing a platform to inform, educate and promote best practice, both within the industries we serve and externally with port and terminal operators and other key stakeholders.
O’Connell Marketing’s work with PEMA will focus on developing a communications strategy to enhance the Association’s continued efforts to promote best practice at ports and terminals, including digitalisation technologies and the reduction of the environmental impact of global shipping. OCM will work to promote and support the global role of port equipment and technology by raising awareness with stakeholders, forging relations with other industry associations and entities and fostering knowledge and awareness contributing to best practice at ports and terminals all over the world.
O’Connell Marketing will also develop a new brand for PEMA as well as a website for the Association which will complement their efforts as listed above.